Partnering with technology for the future!
携手科技，共创未来。
As a crucial step in its globalization strategy, TAILG aims to take the lead in localizing its brand, research and development, production, and sales in Vietnam, setting a global benchmark.
Recently, at TAILG's manufacturing base in Vietnam, over 300 dealers from across the country gathered to celebrate the official commencement of production at the base. The first batch of strategic customers signed cooperation agreements on-site.
作为全球化战略的关键一步，台铃希望率先在越南实现品、研、产、销的本土化落地，打造全球样板。近日，在越南的台铃智造基地，来自全国的超过300名经销商共同庆祝该基地正式投产，首批战略客户当场签署战略合作协议。
With the introduction of TAILG's extensive experience in intelligent manufacturing, the newly launched manufacturing base in Vietnam will accelerate TAILG's expansion efforts in the country, rapidly advancing its overseas growth.
在丰富的智造经验引进下，全新投产的越南智造基地将助力台铃在越南的拓展步伐，快速推进海外跨越式增长。
Leading the Way in Localization in Vietnam
越南率先实现本土化
In Southeast Asia, Vietnam, with its 45 million motorcycles and only a 9% electrification rate, has emerged as one of the most promising markets for electric two-wheelers in the region.
在东南亚，越南凭借4500万辆摩托车保有量和仅9%的电动化率，成为该区域内最具潜力的电动两轮车市场之一。
According to public data, in 2023, Vietnam's sales of two-wheeled electric vehicles surpassed 800,000 units. Supported by the government’s net zero emissions targets and "oil-to-electric" policies, electric vehicles are rapidly gaining traction locally due to their energy efficiency and low maintenance costs, with the industry experiencing a growth rate of over 30%.
公开数据显示，2023年越南两轮电动车销量已突破80万辆，在政府净零排放目标和“油转电”政策的支持下，电动车以其节能和低维护成本的优势，迅速在本地普及，行业增速超过30%。
As a company with 20 years of history, TAILG has leveraged 14 years of global trade experience to successfully export its electric vehicles to over 90 countries and regions, building extensive overseas channels, a solid customer base, and deep product expertise.
In response to the growing demand in the Vietnamese market, TAILG's overseas strategy designates Vietnam as a key benchmark market. It has established a local manufacturing base in Vietnam, which officially commenced production on August 12th.
作为一家已有20年历史的企业，台铃凭借14年的全球贸易经验，将电动车产品成功出口至90多个国家和地区，积累了广泛的海外渠道、稳固的客户基础和深厚的产品经验。面对越南市场日益增长的需求，台铃海外战略将越南定义为核心标杆市场之一，率先在本地落地越南智造基地，并于8月12日正式投产。
As the pioneer of long-range electric two-wheelers in the world, TAILG has obtained over 1,000 national patents to date. Its product designs have received numerous prestigious awards, including the German Red Dot Award and the Design Industry Award. It operates 3,500 stores globally, with over 45 million consumers experiencing and using its products daily.
作为全球长续航电动两轮车的开创者，截至目前，台铃已获得1000多项国家专利，其产品设计屡获如德国红点奖、设计工业大奖等，并在全球建有3500家门店，每天超过4500万消费者体验和使用产品。
At the 135th Canton Fair and the Asiabike Jakart inIndonesia, TAILG’s long-range electric two-wheelers garnered global acclaim for their youthful, innovative design and advanced technology platform. At the Asiabike Jakart, the brand was honored by a visit from the Indonesian President, who praised its achievements.
在第135届广交会和首届印尼两轮电动车展上，台铃长续航电动车凭借年轻、创新性的外观，及长续航技术平台等硬核科技的实力，屡获全球客户的好评，更在印尼展上得到印尼总统的现场到访和肯定。
At the inauguration ceremony of the Vietnam base, Chen Yingsheng, Vice President of TAILG Group and President of the Overseas Business Division, stated that building on the Group’s 20 years of technological expertise, it has established a global integrated strategy covering R&D, production, marketing, and branding.
The commissioning of the Vietnam base will not only meet local consumer demand for electric two-wheelers but also lay a solid foundation for expanding into the Southeast Asian market.
越南基地投产仪式上，台铃集团副总裁兼海外事业部总裁陈迎升表示，立足于集团20年的技术积累，海外已经设立了覆盖研发、生产、营销、品牌全球一体化的战略支撑。越南智造基地的投产不仅能满足越南本地消费者对电动两轮车产品的需求，还能为开发东南亚市场打下坚实基础。
"With the strong support of the Group, we will delve into the Vietnamese market by aligning with its development trends and characteristics, paving a path of localization that is uniquely our own."
“在集团的有力支持下，我们将结合越南市场的发展趋势和特性深耕，走出一条属于自己的本土化路径。”
Service First, Quality Above All
服务为先，品质为王
From economic trends and policy support to demographic dividends and consumer demand, Vietnam, with its population of 100 million, is not only a market of great potential but also a vibrant one, especially among the under-35 age group.
从经济趋势到政策支持，从人口红利到消费需求，拥有1亿人口的越南不仅潜力巨大，还是一个充满活力的市场，尤其是35岁以下群体。
Xiao Tianbao, Director of the Vietnam Division of TAILG's Overseas Business, believes that Vietnam is currently in the early stages of transitioning from gasoline to electric vehicles, presenting a prime opportunity for the industry and its players.
台铃海外越南战区总监肖天宝认为，越南目前正处在油车转电车的初期阶段，对于行业和从业者来说，将会是最好的机会。
To support customer growth and seize this opportunity, the Vietnam regional team has announced a three-year strategy focusing on platform development, store performance enhancement, and service upgrades, aiming to establish a localized, empowerment-oriented marketing model.
为了陪伴客户成长并抓住这一机会，越南战区发布了三年作战规划，从平台建设、店效提升与服务升级三大模块，全面打造本土化的赋能型营销模式。
“TAILG Vietnam, service first. Quality is king and customers come first.” Xiao Tianbao said. TAILG will assist its first strategic partners in quickly establishing a TAILG sales platform, enhancing market competitiveness through store construction, operational platform development, and service strengthening.
“越南台铃，服务为先。品质为王，客户第一。”肖天宝总表示，台铃将协助首批战略经销合作伙伴快速建立台铃销售平台，从店面建设、运营平台打造、强化服务等各维度提升市场竞争力。
He also emphasized that a service system with clear image, standards, and value is key to establishing the brand in the market.
On the day of the Vietnam base launch ceremony, TAILG's overseas store SI standards and unified image were officially released, with the first batch of image stores in the Vietnamese market now operational, allowing consumers to experience the brand in physical stores soon.
他还强调，有形象、有标准、有价值的服务体系，是品牌落地市场的关键。越南基地投产仪式当天，台铃海外门店SI标准和统一形象也正式发布，越南市场首批形象店面已正式启动，消费者很快就可到线下门店进行体验。
To excel in the Vietnamese market, TAILG will support its efforts with a “six-dimensional” marketing strategy, encompassing market positioning, products, branding, sales activation, and store efficiency.
By addressing both soft and hard aspects, TAILG aims to enhance the operational capabilities and business effectiveness of newly established stores, ensuring rapid growth and sustainable development of the brand in the local market.
为了做好越南市场，台铃也将通过“六维一体”的营销策略支撑，从市场定位、产品、品牌、动销、店效等各维度赋能，软硬兼顾，提升初建市场的门店运营能力与经营效益，确保品牌在本土市场的快速增长和持久发展。
Full speed ahead, reinventing TAILG. The successful experience of the Vietnam market will be used as a benchmark with the Indonesia market to quickly replicate and extend to other marketing war zones around the world, fueling leapfrog growth overseas.
全速出海，再造台铃。越南市场的成功经验，将与印尼市场作为标杆快速复制并推广至全球其他营销战区，助力海外跨越式增长。
携手科技，共创未来。
As a crucial step in its globalization strategy, TAILG aims to take the lead in localizing its brand, research and development, production, and sales in Vietnam, setting a global benchmark.
Recently, at TAILG's manufacturing base in Vietnam, over 300 dealers from across the country gathered to celebrate the official commencement of production at the base. The first batch of strategic customers signed cooperation agreements on-site.
作为全球化战略的关键一步，台铃希望率先在越南实现品、研、产、销的本土化落地，打造全球样板。近日，在越南的台铃智造基地，来自全国的超过300名经销商共同庆祝该基地正式投产，首批战略客户当场签署战略合作协议。
在丰富的智造经验引进下，全新投产的越南智造基地将助力台铃在越南的拓展步伐，快速推进海外跨越式增长。
Leading the Way in Localization in Vietnam
越南率先实现本土化
In Southeast Asia, Vietnam, with its 45 million motorcycles and only a 9% electrification rate, has emerged as one of the most promising markets for electric two-wheelers in the region.
在东南亚，越南凭借4500万辆摩托车保有量和仅9%的电动化率，成为该区域内最具潜力的电动两轮车市场之一。
According to public data, in 2023, Vietnam's sales of two-wheeled electric vehicles surpassed 800,000 units. Supported by the government’s net zero emissions targets and "oil-to-electric" policies, electric vehicles are rapidly gaining traction locally due to their energy efficiency and low maintenance costs, with the industry experiencing a growth rate of over 30%.
公开数据显示，2023年越南两轮电动车销量已突破80万辆，在政府净零排放目标和“油转电”政策的支持下，电动车以其节能和低维护成本的优势，迅速在本地普及，行业增速超过30%。
As a company with 20 years of history, TAILG has leveraged 14 years of global trade experience to successfully export its electric vehicles to over 90 countries and regions, building extensive overseas channels, a solid customer base, and deep product expertise.
In response to the growing demand in the Vietnamese market, TAILG's overseas strategy designates Vietnam as a key benchmark market. It has established a local manufacturing base in Vietnam, which officially commenced production on August 12th.
作为一家已有20年历史的企业，台铃凭借14年的全球贸易经验，将电动车产品成功出口至90多个国家和地区，积累了广泛的海外渠道、稳固的客户基础和深厚的产品经验。面对越南市场日益增长的需求，台铃海外战略将越南定义为核心标杆市场之一，率先在本地落地越南智造基地，并于8月12日正式投产。
As the pioneer of long-range electric two-wheelers in the world, TAILG has obtained over 1,000 national patents to date. Its product designs have received numerous prestigious awards, including the German Red Dot Award and the Design Industry Award. It operates 3,500 stores globally, with over 45 million consumers experiencing and using its products daily.
作为全球长续航电动两轮车的开创者，截至目前，台铃已获得1000多项国家专利，其产品设计屡获如德国红点奖、设计工业大奖等，并在全球建有3500家门店，每天超过4500万消费者体验和使用产品。
At the 135th Canton Fair and the Asiabike Jakart inIndonesia, TAILG’s long-range electric two-wheelers garnered global acclaim for their youthful, innovative design and advanced technology platform. At the Asiabike Jakart, the brand was honored by a visit from the Indonesian President, who praised its achievements.
在第135届广交会和首届印尼两轮电动车展上，台铃长续航电动车凭借年轻、创新性的外观，及长续航技术平台等硬核科技的实力，屡获全球客户的好评，更在印尼展上得到印尼总统的现场到访和肯定。
At the inauguration ceremony of the Vietnam base, Chen Yingsheng, Vice President of TAILG Group and President of the Overseas Business Division, stated that building on the Group’s 20 years of technological expertise, it has established a global integrated strategy covering R&D, production, marketing, and branding.
The commissioning of the Vietnam base will not only meet local consumer demand for electric two-wheelers but also lay a solid foundation for expanding into the Southeast Asian market.
越南基地投产仪式上，台铃集团副总裁兼海外事业部总裁陈迎升表示，立足于集团20年的技术积累，海外已经设立了覆盖研发、生产、营销、品牌全球一体化的战略支撑。越南智造基地的投产不仅能满足越南本地消费者对电动两轮车产品的需求，还能为开发东南亚市场打下坚实基础。
"With the strong support of the Group, we will delve into the Vietnamese market by aligning with its development trends and characteristics, paving a path of localization that is uniquely our own."
“在集团的有力支持下，我们将结合越南市场的发展趋势和特性深耕，走出一条属于自己的本土化路径。”
Service First, Quality Above All
服务为先，品质为王
From economic trends and policy support to demographic dividends and consumer demand, Vietnam, with its population of 100 million, is not only a market of great potential but also a vibrant one, especially among the under-35 age group.
从经济趋势到政策支持，从人口红利到消费需求，拥有1亿人口的越南不仅潜力巨大，还是一个充满活力的市场，尤其是35岁以下群体。
Xiao Tianbao, Director of the Vietnam Division of TAILG's Overseas Business, believes that Vietnam is currently in the early stages of transitioning from gasoline to electric vehicles, presenting a prime opportunity for the industry and its players.
台铃海外越南战区总监肖天宝认为，越南目前正处在油车转电车的初期阶段，对于行业和从业者来说，将会是最好的机会。
To support customer growth and seize this opportunity, the Vietnam regional team has announced a three-year strategy focusing on platform development, store performance enhancement, and service upgrades, aiming to establish a localized, empowerment-oriented marketing model.
为了陪伴客户成长并抓住这一机会，越南战区发布了三年作战规划，从平台建设、店效提升与服务升级三大模块，全面打造本土化的赋能型营销模式。
“TAILG Vietnam, service first. Quality is king and customers come first.” Xiao Tianbao said. TAILG will assist its first strategic partners in quickly establishing a TAILG sales platform, enhancing market competitiveness through store construction, operational platform development, and service strengthening.
“越南台铃，服务为先。品质为王，客户第一。”肖天宝总表示，台铃将协助首批战略经销合作伙伴快速建立台铃销售平台，从店面建设、运营平台打造、强化服务等各维度提升市场竞争力。
He also emphasized that a service system with clear image, standards, and value is key to establishing the brand in the market.
On the day of the Vietnam base launch ceremony, TAILG's overseas store SI standards and unified image were officially released, with the first batch of image stores in the Vietnamese market now operational, allowing consumers to experience the brand in physical stores soon.
他还强调，有形象、有标准、有价值的服务体系，是品牌落地市场的关键。越南基地投产仪式当天，台铃海外门店SI标准和统一形象也正式发布，越南市场首批形象店面已正式启动，消费者很快就可到线下门店进行体验。
To excel in the Vietnamese market, TAILG will support its efforts with a “six-dimensional” marketing strategy, encompassing market positioning, products, branding, sales activation, and store efficiency.
By addressing both soft and hard aspects, TAILG aims to enhance the operational capabilities and business effectiveness of newly established stores, ensuring rapid growth and sustainable development of the brand in the local market.
为了做好越南市场，台铃也将通过“六维一体”的营销策略支撑，从市场定位、产品、品牌、动销、店效等各维度赋能，软硬兼顾，提升初建市场的门店运营能力与经营效益，确保品牌在本土市场的快速增长和持久发展。
Full speed ahead, reinventing TAILG. The successful experience of the Vietnam market will be used as a benchmark with the Indonesia market to quickly replicate and extend to other marketing war zones around the world, fueling leapfrog growth overseas.
全速出海，再造台铃。越南市场的成功经验，将与印尼市场作为标杆快速复制并推广至全球其他营销战区，助力海外跨越式增长。
