From January 9th to 12th, 2024, the United States International Consumer Electronics Show (CES) was held at the Las Vegas Convention and Exhibition Center. AIMA made its debut at the show and held a global new product launch event, presenting an international brand image on the world stage and competing with over 4000 consumer brands worldwide.
1月9日-12日,2024美国国际消费类电子产品展览会(以下简称CES)在拉斯维加斯会展中心召开,爱玛首次亮相此次展会,并召开全球新品发布会,以国际化的品牌形象走向世界舞台,与全球超4000家消费品牌同台竞技。
At the press conference, Luo Jiangang, the General Manager of International Business of AIMA Technology Group, officially released AIMA's new globalization strategy------brand going global with OBM business as the core, and stated that it will continue to upgrade its overseas model, promote international cooperation and local brand construction deployment, and build a globally leading two-wheeled electric vehicle brand.
在发布会现场,爱玛科技集团国际业务总经理罗建刚正式发布了爱玛全新的全球化战略------以OBM业务为核心的品牌出海,并表示将持续升级出海模式,推动国际化合作及本地化品牌建设部署,打造全球领先的两轮电动车品牌。
In 19 states across the United States, AIMA has established 206 IBD channels, not only achieving comprehensive coverage of diversified products, but also establishing a localized operating model in the United States. We now have a comprehensive localization team, including localized warehouse logistics, localized after-sales service, and localized marketing strategies, which help AIMA better understand and meet local market needs, and provide more efficient and reliable services for users and partners.
在全美19个州,爱玛已经建立起206家IBD渠道,不仅做到了多元化产品的全面覆盖,更建立起了美国本土的本地化运营模式。现拥有完善的本地化团队:包括本地化仓库物流、本地化售后服务以及本地化营销策略,这都帮助爱玛能够更好地理解和满足当地市场需求,为用户和合作伙伴提供更加高效与可靠的服务。
In 2024, AIMA's goal is to expand its IBD stores across the United States to 400, covering a wider consumer base. This also corresponds to AIMA's new globalization strategy in 2024, continuously building a globally leading brand of two-wheeled electric vehicles, showcasing fashionable new ways of transportation to global users, and allowing global users to witness the power of "Chinese smart manufacturing".
2024年,爱玛的目标是将全美区域IBD门店拓展到400家,覆盖更多消费人群。这也对应了2024爱玛的全球化新战略,持续打造全球领先的两轮电动车品牌,向全球用户展现时尚出行新方式,让全球用户都能见证到“中国智造”的力量。
As a leader in the electric vehicle industry, AIMA has long been the first Chinese electric vehicle brand to launch a global layout and is the first to open its own flagship store in Europe. The new stage of development has brought new opportunities. The favorable policies of "the Belt and Road" have accelerated the Chinese vehicle companies' journey to global. AIMA's global layout has been further advanced. Taking advantage of CES international exhibition, AIMA shines brilliantly, representing that Chinese electric vehicles have once again entered a broader global perspective and vigorously opened a new version of the global strategy map.
作为电动车行业领头羊,爱玛早就率先开启了全球化布局,是第一个在欧洲开出自主品牌旗舰店的中国电动车品牌。新的发展阶段带来新的机遇,,“一带一路”政策的利好加速中国车企的出海之路,爱玛全球化布局再进阶,借势CES国际展会大放异彩,代表中国电动车再次走入全球更广泛的视野内,强势开启全球化战略新版图。
1月9日-12日,2024美国国际消费类电子产品展览会(以下简称CES)在拉斯维加斯会展中心召开,爱玛首次亮相此次展会,并召开全球新品发布会,以国际化的品牌形象走向世界舞台,与全球超4000家消费品牌同台竞技。
At the press conference, Luo Jiangang, the General Manager of International Business of AIMA Technology Group, officially released AIMA's new globalization strategy------brand going global with OBM business as the core, and stated that it will continue to upgrade its overseas model, promote international cooperation and local brand construction deployment, and build a globally leading two-wheeled electric vehicle brand.
在发布会现场,爱玛科技集团国际业务总经理罗建刚正式发布了爱玛全新的全球化战略------以OBM业务为核心的品牌出海,并表示将持续升级出海模式,推动国际化合作及本地化品牌建设部署,打造全球领先的两轮电动车品牌。
In 19 states across the United States, AIMA has established 206 IBD channels, not only achieving comprehensive coverage of diversified products, but also establishing a localized operating model in the United States. We now have a comprehensive localization team, including localized warehouse logistics, localized after-sales service, and localized marketing strategies, which help AIMA better understand and meet local market needs, and provide more efficient and reliable services for users and partners.
在全美19个州,爱玛已经建立起206家IBD渠道,不仅做到了多元化产品的全面覆盖,更建立起了美国本土的本地化运营模式。现拥有完善的本地化团队:包括本地化仓库物流、本地化售后服务以及本地化营销策略,这都帮助爱玛能够更好地理解和满足当地市场需求,为用户和合作伙伴提供更加高效与可靠的服务。
In 2024, AIMA's goal is to expand its IBD stores across the United States to 400, covering a wider consumer base. This also corresponds to AIMA's new globalization strategy in 2024, continuously building a globally leading brand of two-wheeled electric vehicles, showcasing fashionable new ways of transportation to global users, and allowing global users to witness the power of "Chinese smart manufacturing".
2024年,爱玛的目标是将全美区域IBD门店拓展到400家,覆盖更多消费人群。这也对应了2024爱玛的全球化新战略,持续打造全球领先的两轮电动车品牌,向全球用户展现时尚出行新方式,让全球用户都能见证到“中国智造”的力量。
As a leader in the electric vehicle industry, AIMA has long been the first Chinese electric vehicle brand to launch a global layout and is the first to open its own flagship store in Europe. The new stage of development has brought new opportunities. The favorable policies of "the Belt and Road" have accelerated the Chinese vehicle companies' journey to global. AIMA's global layout has been further advanced. Taking advantage of CES international exhibition, AIMA shines brilliantly, representing that Chinese electric vehicles have once again entered a broader global perspective and vigorously opened a new version of the global strategy map.
作为电动车行业领头羊,爱玛早就率先开启了全球化布局,是第一个在欧洲开出自主品牌旗舰店的中国电动车品牌。新的发展阶段带来新的机遇,,“一带一路”政策的利好加速中国车企的出海之路,爱玛全球化布局再进阶,借势CES国际展会大放异彩,代表中国电动车再次走入全球更广泛的视野内,强势开启全球化战略新版图。
